It didn’t take all that long for London, England’s newly-elected Muslim mayor, Sadiq Khan, to embrace the tenets of sharia law and apply his Islamic sensibilities to the advertising world.
Mayor Khan is calling for a ban on ads that depict scantily-clad thin women. Apparently, Khan prefers burqas over bikinis.
In a letter published in The Guardian, Mayor Khan says images such as the “Beach Body Ready” advertisement by Protein World send a harmful message, saying:
“As the father of two teenage girls, I am extremely concerned about this kind of advertising which can demean people, particularly women, and make them ashamed of their bodies. It is high time it came to an end.”
His concern led him to getting the city’s transit system to create a new bureaucracy called the “Advertising Steering Group” to ensure ads on buses and subways will “reflect London's diversity.”
Seriously, is this really a pressing issue for one of the great cities of the world?
Watch as I explain and ask the obvious questions this strange case of busybody overreach inspires and wonder, is this is really about so-called “fat-shaming”?
I also wonder how long it will be before such regulatory madness in regard to advertising is exported to Canada?