The nanny state strikes again this time with the LCBO deciding they won’t have Ottawa-based Stalwart Brewing Company’s India Pale Ale on their shelves because Ontarians might mistake the beer for medicine.
The can features the word “Doctor” with the surname “Feelgood” which some might think means if you feel bad, the stuff in the can will make you feel good.
And the logo features the image of a snake coiled around a pole which sort of resembles the ancient Greek symbol associated with medicine.
Stalwart co-owner Adam Newlands told CBC News that the LCBO originally approved the supposedly confusing label, later changing their minds after the brewery had already produced 5,000 cans of Dr. Feelgood and 20,000 labels which cost $3,000 to produce.
I suppose Mr. Newlands could sue the LCBO for creating this mess, but I don’t think he should.
Especially one that’s drunk with power.