March 02, 2017

BC Federation of Labour launches video game-style attack ad at Christy Clark

StaffRebel Columnist

2016 saw some very original ads for the US election. And so far 2017 has brought us an amazing ad for Marine Le Pen. Now, the BC Federation of Labour has stepped up its game... video game that is.

In a new attack ad, the Liberal Premier Christy Clark is depicted as an 8-bit video game character reminiscent of Mario.

In the 'game', she is seen jumping on people's heads to get around while collecting coins, which appear in the top left corner as tax dollars.

Eventually, she unlocks a “photo-op powerup” resulting in a school closure of understaffing a care home. At the end a voice over says, “On my 9, tell her it's game over.”

This isn't the first time an add has invoked video game imagery. Donald Trump used the popular mobile game 'Pokemon Go' in a Facebook ad called 'Crooked Hillary No'. In addition to Pokemon, another Facebook-based ad involved PacMan.

SOUND OFF in the comments: what are your favourite attack ads?

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commented 2017-03-03 02:05:43 -0500
Here’s hoping and praying that enough British Columbians remember what the last 9 years of Ndippers running the province looked like… And it will have to be memory, or parents reflecting, or people put out of work in those years – Including Me! – attesting to that, because the news media in B.C. sure as Hell are not going to…
commented 2017-03-02 17:06:05 -0500
I sure wish there was a viable conservative party in BC. I guess the Social Credit party came the closest. Although I found many of their leaders unlikable, their policies were solid. The problem with BC is that it’s a completely polarized province, with the coast being NDP and the interior being conservative, so the election is always a crap shoot. I pray that the NDP won’t get in, so I’ll bight the bullet and vote Liberal, but I’m sure the NDP will win my riding anyway, as they always do.
commented 2017-03-02 16:39:41 -0500
Christy Clark is the closest politician to a Conservative in BC … I know, sad isn’t it? … so that is why the BC Federation of Labour is attacking her.
commented 2017-03-02 15:38:49 -0500
That ad they got mixed up , it was meant for the CRIMEMINISTER