Hollywood is once again trashing its own audience with its marketing campaign for the latest superwoke superhero, Captain Marvel.
Apparently, the only people allowed to enjoy the action packed adventures of people in tights are those who fit into the little racial, sexual and gender boxes specified by our nerdy, comic geek overlords.
In comic-speak, this is bizarro world.
Why Hollywood must alienate vast swathes of potential paying customers by taking a perfectly inoffensive character and turning her into Grrrrrl Power Gender Studies Scold Crone is baffling, but it just goes to show what is becoming more and more evidence everyday - that this weird fixation and identity group membership has overcome ever other instinct among these lunatics. Today, it's supplanting the profit motive. Tomorrow, it'll be the survival instinct as woke busybodies announce that they must, for the good of the universe, cease to be.