January 28, 2019

“Jane Walker”? Johnnie Walker rebrands as the whiskey for feminists

Martina MarkotaRebel Contributor

Somebody recently shared a tweet with me, and I couldn’t believe what I was seeing. It was a post from the official Johnnie Walker Twitter account which showed their support for the Women’s March, and advertised their special whiskey for women… Jane Walker!

First Gillette, now this? Can these guys pander any harder?

Johnnie Walker talks about being "the face of change." They changed their branding and displayed a "future is female" message and pandered in the most embarrassing and patronizing way.

If I want to drink whiskey, I don’t need a special Jane Walker edition!

Comments
You must be logged in to comment. Click here to log in.
commented 2019-01-29 04:33:47 -0500
Yeah… I can hardly wait to see the first bottle of " Jacqueline Beam" on my booze store shelf in the coming months… (Comes wrapped in pink bag!)
commented 2019-01-28 23:52:38 -0500
That Johnny/Jane Walker sludge will rot your guts out. Stay away from it.
commented 2019-01-28 21:58:38 -0500
Well Jane , once you’ve finished your whiskey and coke , the driveway needs to be shovelled .
commented 2019-01-28 21:04:04 -0500
I’m getting so tired of these companies dissing men! Most of us are decent and courteous to women. It’s only a few knuckel draggers who need to be dealt with. The rest of us are decent folks but the feminists are so insane with rage at their own false image of manhood.
commented 2019-01-28 19:27:06 -0500
Martina, again you have outclassed them all… Nice…
commented 2019-01-28 17:23:00 -0500
Or perhaps a PM series: Juthtin Thkipper?
commented 2019-01-28 17:22:12 -0500
Johnny Mincer?
commented 2019-01-28 15:35:55 -0500
You forgot Tranny Walker!!