Have you heard the story about a group suggesting the nickname Halifax Explosions for a proposed CFL franchise in the city?
The explosions nickname refers to the biggest tragedy to befall Halifax when a century ago, two ships collided in the harbour killing an estimated 2,000 people.
The moniker is the brainchild of a group called CFL in Halifax but where’s the logic in marketing a name that’s so closely associated with death and destruction?
Congratulations to whoever is behind this. You generated millions of dollars in free media coverage about a non-existent logo for a non-existent team!