Liberal Language Minister Luc Fortin isn't happy with English-only ads that appeared trackside at the Montreal Grand Prix on Sunday.
CJAD reports that Fortin is “going to have a word with the promoter”.
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The ads in question were sponsored by Heineken and advised people not to drink and drive. Apparently that's a bad thing if it's only displayed in English.
Fortin said that respecting French language sign laws is as important as the race is for the viability of Montreal and its economic benefit.