In the months ahead, 150 supermarkets will be allowed to sell Ontario wine, something that’s currently verboten.
At a staged and lame photo op at a supermarket the other day, Ontario Premier Kathleen Wynne gave us the good news that adults in Ontario will soon be treated like adults . . . sort of.
After all, why only 150 supermarkets? Why can’t convenience stores sell vino? And why will it soon be okay to buy a bottle of Pinot Noir at Loblaws but not Jack Daniels? Guess we’re not mature enough for the hard stuff yet.
While I’m happy that Ontario’s wine makers, abused for so long, will be getting this new distribution channel, the fact remains that the biggest impediment to the growth of the Ontario wine industry has been that more than 70% of wines sold at government-owned LCBO stores are imports.
While governments of all other wine producing nations in the world – from European countries to the United States to Australia – go out of their way to prop up and even protect their domestic wine industries, Ontario does the precise opposite.
The reason? Incredibly, the LCBO actually looks upon Ontario wineries as competitors to LCBO stores.
Watch my report to hear about how the Liquor Cartel Bureaucracy of Ontario treats our domestic wine industry and you’ll see why, while it’s good that at least some supermarkets will get to sell wine in the near future, Premier Wynne’s announcement just doesn’t go far enough.